email marketing Tag

Blog, Email Marketing, Home Builder Marketing, Marketing Ideas, Medical Marketing, Mississippi Business, Non-Profits / 11.03.2019

In the ever-evolving world of marketing, new trends are always on the rise. One trend that’s currently heating up and is projected to explode by 2023 is marketing automation. Marketing automation includes emails and automated messages and responses on social media, websites and even customer...

B2B, B2B Websites, Blog, Email Marketing / 17.11.2015

As B2B companies, we want people to open the emails we send out in our B2B email marketing campaigns. More than that we want people to click on those emails and participate in our surveys, engage with our landing pages, explore our B2B websites, and purchase our products and services. The problem is that there are a lot of things that affect whether people open our emails or not: the time of day, the weather, and, yes, the subject line.