b2b email automation Tag

B2B, B2B Websites, Blog, Email Marketing, Marketing Ideas / 14.01.2016

25401285_s.jpgWe recently spoke with an organization who comes in contact with thousands of prospects each year. They struggle with getting each prospect the right information at the right time in their buying cycle. Not every prospect is a qualified buyer (we all run into those “tire kickers”), so they really need a way to quickly and easily separate the serious buyers from the curious information seekers.