by Hilary Hamblin | Jul 26, 2016 | Blog, Facebook, Medical Marketing, Social Media, Social Media Marketing, Uncategorized
With over 65 million business Facebook accounts (and more being added every day), making an impact with social media takes creativity, personality and consistency. Local medical clinics have an advantage over large conglomerates because they can move more quickly and...
by Hilary Hamblin | Jul 26, 2016 | Blog, Non-Profits, Uncategorized
Non-profit communications and marketing directors receive a lot of suggestions, advice and sometimes commands about how to improve the marketing strategy of their organization. The lines between advertising, marketing and public relations are continually blurred and...
by Hilary Hamblin | Jun 29, 2016 | Blog, Non-Profits, Uncategorized
Inbound marketing is a bit like archery. You can’t just shoot up in the air and expect to hit your target. To be successful you have to aim strategically. Nonprofit organizations in particular tend to want to reach as many people as they can. They often do this by...
by Hilary Hamblin | Jun 21, 2016 | Blog, Uncategorized
We did a little research this week, trying to find the top companies really blowing Houzz out of the water. With over 1.5 million professional profiles on the website, finding the best has been a little harder than we thought. So we did a little grass roots searching...
by Hilary Hamblin | Jun 6, 2016 | Medical Marketing, Uncategorized
In the health conditions and diseases category in the United States, WebMD ranks number one over all other websites out there. No surprise, right? It also ranks at the 125 website in the U.S. over all categories. Last year the site reached almost 150 million visits in...
by Hilary Hamblin | May 28, 2016 | Blog, Home Builder Marketing, Uncategorized
During an initial meeting with a contractor or home improvement retailer, we often hear questions about using Houzz to drive phone calls, store visits and ultimately purchases. Homeowners who are planning to build or remodel already have Houzz ideabooks filled with...