Trade Show Ideas

Blog, Business, Home Builder Marketing, Marketing Ideas, Mississippi Business, Trade Show Ideas, Uncategorized / 10.05.2018

trade show cell phone guyBusiness trade shows present opportunities to promote your business, your brand, and your products and services. The people who attend these events have a genuine interest in your products or business. So why not use this is a way to have face-to-face interaction with potential buyers or loyal consumers.

Blog, Social Media Marketing, Trade Show Ideas, Uncategorized / 26.04.2018

Our local Chamber of Commerce held its annual business expo this week. I’ve been working with a couple of clients getting booths ready and researching creative trade show ideas that work. Gathering the attention of busy and often times distracted event goers becomes a major focus for businesses. Here are four businesses who used their space in insightful, fun ways.  (As a disclaimer, one of these companies became a client after the writing of this article. The others are not my clients but they had some creative ideas.)
Blog, Business, Social Media, Trade Show Ideas / 30.11.2015


Creative Trade Show Ideas   You had some great creative trade show ideas, you prepared for it ,and you went.  You engaged with people at your booth and on social media. You gathered a whole slew of emails, and now it’s over. As your trade show season is coming to a close, it’s time for the real work to begin. Many of you probably came home with a long list of new leads, and the challenge facing you now is following up with all of them. If you’re struggling with your follow-up strategy, know that you are not alone. Implementing a few of these steps will get you well on your way to making sure your show was worth the time and money.
Blog, Business, Marketing Ideas, Mississippi Business, Trade Show Ideas, Uncategorized / 09.09.2015

Years ago as a young Chamber of Commerce director, I met with prospective business owners almost every week. Very often I heard “My aunt/mother/brother/uncle/cousin/friend said I should open a thrift store/restaurant/antiques store/boutique.” That was the extent of the research. They needed a location and a ribbon cutting and they were ready to go.