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Our Top Ten Social Media Campaigns of 2018

by Telina Knight | Jan 7, 2019 | Blog, Marketing Ideas, Social Media, Social Media Marketing

What a year it’s been for social media marketing! This year’s campaigns have been more extra than ever–extra fun, extra user-friendly, extra engaging, and, for some, extra controversial (lookin’ at you, Nike and Snapchat). In part one of this two-part...

Harnessing the Power of Facebook Lead Ads for Your Home Improvement Company

by Hilary Hamblin | Jan 4, 2019 | Blog, Home Builder Marketing, Marketing Ideas, Social Media, Social Media Marketing

“I want to make my phone ring,” the prospect told me when I ask what his goals were for the coming year. Many of our clients in the home improvement industry have the same goal. They offer superior products with amazing customer service once a customer engages with...

7 Ideas from Successful #GivingTuesday Campaigns

by Hilary Hamblin | Aug 28, 2018 | Blog, Capital Campaigns, Non-Profits, Social Media, Uncategorized

In the words of the late Yogi Berra, “You can learn a lot by watching.” Obviously, you can pay close attention to the blunders of others to make sure you avoid those same mistakes, but it’s also helpful to take into account what others do right. If you’re still...

What is Facebook Watch?

by Telina Knight | Jan 6, 2018 | Blog, Facebook, Social Media, Social Media Marketing, Uncategorized

 In our recent blog, Facebook Ads and the New Algorithm, we briefly discussed advertising in Facebook Watch. But what exactly is Facebook Watch? How is it different from Facebook Live! or simply posting a pre-recorded video to your wall? Can anyone post videos to...

Why Twitter Should Play a Bigger Role in Your 2018 Marketing Strategy

by Telina Knight | Dec 31, 2017 | B2B, Blog, Social Media, Social Media Marketing, Uncategorized

  With an uncertain future looming in Facebook marketing land, we’re not only recalibrating our Facebook marketing strategy, we’re shifting some of our focus to those other social media networks. Facebook is still the current king of social media sites, but...

How To Use Twitter In Your 2018 Marketing Strategy

by Hilary Hamblin | Dec 20, 2017 | Blog, Social Media, Social Media Marketing, Uncategorized

In part one of our Twitter marketing series, we look at several facts about the social media site and why they should convince you to add Twitter to your digital marketing plan. Now that you know why you need it in your social media marketing plan, the rest of our...
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