Social Media

Blog, Social Media, Social Media Marketing, Uncategorized / 26.04.2016


social media graphics, online reviews "It really can't be that difficult," he said as he ran one hand through his hair and held onto his coffee cup for dear life with the other hand. "We post to social media and we get results, but we just can't seem to get a handle on the consistency." This business owner, like many others we've met, knows social media can work. In fact, in the latest report by Social Media Examiner found 92% of marketers reports social media is important to their business. However, keeping a consistent presence on the right platforms, isn't as easy it should be. We're sharing our tried and true strategy for punching up your social media with a consistent voice and engagement response.
B2B, B2B Websites, Blog, Business, Social Media, Social Media Marketing, Uncategorized / 14.04.2016

We recently tackled social media for a company that sells technical goods to businesses. Every company with more than 3 employees uses these products (your company has bought this type of product, I promise). But the technical aspect of the product can get so clunky it’s hard to discuss on social media. So we were challenged with using social media to soften the image of the company, to brand the company as one with solutions for real problems and to speak in terms the average business owner or office manager can understand. Most importantly, we wanted to drive traffic to their B2B website. We looked at the product and the company from every angle and we’ve started to create some content that educates and even makes you laugh a little. Want to know our secrets? If one company has trouble discussing technical sales on social media, I expect others do too. Try using these ideas to add a little creativity to your social updates.
B2B, Blog, Business, Marketing Ideas, Medical Marketing, Mississippi Business, Non-Profits, Social Media, Social Media Marketing, Uncategorized / 07.04.2016


Find a better way for handling negative online reviewsThe number one objection we hear from people about opening social media accounts is "what if someone posts negative online reviews?". At this point, your customers, clients, supporters or patients are online, and they are talking about you. The real question is "are you listening?".

Receiving that first bad review stings, I won't lie to you. Try as you may, neither you and I will please all our customers all the time. We are human, and we just plain mess it up sometimes. If we get lucky, we have a chance to fix it.