Non-Profits

Blog, Non-Profits / 31.12.2015

crowdfunding for your capital campaign

If you’re a nonprofit organization using inbound marketing and you’ve used crowdfunding for your capital campaign, then you might have heard of Peer-to-Peer fundraising. The terms crowdfunding and Peer-to-Peer fundraising (a.k.a P2P) are often used interchangeably, but they are actually quite different.

Blog, Marketing Ideas, Non-Profits, Social Media / 12.12.2015

non profit organization case studyDriving visitors to your website and increasing your social media followers is exciting. But how do you turn those visitors into donors, volunteers or clients? How do you use social media to fulfill your non profit organization's mission? One of our clients took the plunge to invest in inbound marketing. They found with a mix of blogging, social media and now video they have reached new audiences, increased donations and increased the number of people who come to them for services. 
Blog, Marketing Ideas, Non-Profits / 27.10.2015

Earlier this year we highlighted a study by Firespring.org that detailed what donors and constituents want to see on non profit websites. Knowing what people want to see and providing them that information can be two totally different things. How does it look when an organization puts these ideas into practice? We’ve compiled a few of the best non profit blog ideas from around web and are sharing those with you. Your organization’s blog should never exactly copy any of these examples, but study the content, the way it’s presented, and find how your organization can create your own non profit blog.
Blog, Marketing Ideas, Non-Profits, SEO, Uncategorized / 08.10.2015

Non profits are focused on the greater good of humanity rather than financial gain, which means content for non profit websites has to be geared toward the problems non profits are addressing and how they are solving them. Earlier this year Firespring.org, a Certified B Corp that provides integrated non profit marketing solutions, surveyed constituents of 17 different nonprofit organizations. Their results give us a snapshot of what donors what to see when they visit non profit websites.