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Integrate your employees into your marketing plan

by Hilary Hamblin | Apr 17, 2012 | B2B Websites, Blog, Business, Mississippi Business, Uncategorized

You’ve finished the torturous process of sifting through resumes and applications; spent hours listening to job seekers pitch you on how great they are; and now, finally, made the all-important hiring decision. You feel like throwing a party—or at least taking a...

How to end customer relationships before they begin

by Hilary Hamblin | Apr 10, 2012 | Blog, Business, Mississippi Business, Uncategorized

In our rush to get into our offices and start conquering the world, sometimes we miss what our customers experience. This week look for these little details you may miss but your customers don’t. Is your landscaping tired? Not everyone notices a well-manicured lawn or...

Dealing with an Irate Customer

by Hilary Hamblin | Apr 4, 2012 | Blog, Business, Mississippi Business, Non-Profits, Uncategorized

One of your most important clients just walked in the door. You stand up from your desk with a smile on your face when you notice you definitely aren’t getting one in return. The customer is on a rant and by the look on your face, you’re a bit scared. Maybe that you...

Spend your marketing dollars (and make them count) Part 4

by Hilary Hamblin | Apr 2, 2012 | Blog, Marketing Ideas, Mississippi Business, Social Media Marketing, Uncategorized

We’re at the end of January and the end of your marketing plan. Now comes the fun part (and the hardest part), spending the dollars you’ve so carefully allocated. Start with what you know Make a list of advertising expenses you know are coming (monthly expenses like...

Ready. Set. Market. Part 1 of Creating a Marketing Plan

by Hilary Hamblin | Mar 26, 2012 | Marketing Ideas, Mississippi Business, Uncategorized

Planning. Even the word elicits images of boring white paper and black pens and hours spent trying to predict what should happen in the next month or year. Instead you could be meeting your customers, buying new product or re-arranging the pictures on your wall....
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