The 2018 flu season broke records for clinic visits (according to the CDC) and hospitalizations. Urgent care and family medical clinics have worked tirelessly for the last several months and may be ready to breathe a sigh of relief to return to normal patient levels. While flu visits hopefully decline, providers will continue to see a healthy schedule of patients in the coming months thanks to allergy season in the South.
But what happens in May when practice loads often lighten? Does every practice just see enough patients during cold and flu season to sustain it through the sunny days of summer?
When it comes to writing medical clinic blog and website content, keeping it simple is key. While medical professionals might understand medical jargon, most Americans don’t have the same understanding of these terms. Plus, if your patients have to turn to Google to decipher your content, you aren’t achieving your goals to inform and educate them. Here are a few tips to keep your copy simple and easy to understand.
Congratulations! You’ve successfully launched your medical clinic website. You now have the foundation of your online presence set. The next step is helping potential patients find your website.
Today when people have a problem what do they do? They Google it. Patients constantly seek health information and new doctors online. Having a medical clinic website is no longer just option for healthcare clinics if they want to grow their practice, it’s a necessity.
Build Your Medical Clinic Site
The first and most important step to building an online presence is hiring the right website developer. After all, they are the ones who will create the online face of your medical clinic.Don’t be afraid to shop around and take your time choosing.
The ability of this company to turn a stressful and at times very hot vacation into one you want to do again and again amazes me....
Physician referrals may be a specialty medical clinic’s entree, but patient referrals can be a substantial side dish. Establishing referral sources can be tricky. Most specialists rely on physician referrals. But with our ever more media driven world, physicians are skipping the middleman and going directly to the patients themselves.
With over 65 million business Facebook accounts (and more being added every day), making an impact with social media takes creativity, personality and consistency. Local medical clinics have an advantage over large conglomerates because they can move more quickly and create content specific to their patients and communities. How does your clinic move beyond generic content to actually making an impact in your community?