Social media seems to reign as king of digital marketing platforms, but blogging has been around since basically the inception of the internet and at one time it seemed to be “the thing” that everyone was doing. But in a world where we make known...
Learning from the great design of other websites is one of our first starting places when we’re designing or redesigning a website for a client....
Which is how my website ended up hacked and blacklisted by Google....
As I write this we are over halfway through 2019 and the dawn of a new year and decade is all but shining. When I think back over the last 10 years, 2010 doesn’t seem all that long ago but my, how things have changed...
How in the world are we supposed to narrow that down a list of 7,000 MarTech programs to a list that is both manageable for our staff and our budget while still getting the best ROI?...
In the ever-evolving world of marketing, new trends are always on the rise. One trend that’s currently heating up and is projected to explode by 2023 is marketing automation. Marketing automation includes emails and automated messages and responses on social media, websites and even customer...
How does marketing data affect how you draw new prospects into your business?...
When you're starting a new business, your marketing budget is likely going to be slim to nonexistent and, for a while, your only option may be to handle marketing yourself. But when your business begins to find success and your workload increases, your marketing efforts...
Everyone says they have the best customer service but only a few can prove it. Be one of the few. Let your happy customers tell their story....
Whether a company employs one in-house salesperson or a team of folks working inside and outside sales leads, every home improvement contractor can benefit from the organization of a CRM. ...