Almost every one of the nonprofits with which we work runs multiple events each year. A few of the medical clinics and B2B companies with which we work also run at least one event each year. We’ve also worked with companies who want to host online webinars. What do all these events have in common? They need a way to effectively manage event marketing services like E-mail reminders, registration, attendee management and follow up.
With over 65 million business Facebook accounts (and more being added every day), making an impact with social media takes creativity, personality and consistency. Local medical clinics have an advantage over large conglomerates because they can move more quickly and create content specific to their patients and communities. How does your clinic move beyond generic content to actually making an impact in your community?
Three years ago, a European study found that teenagers were leaving Facebook for other social sites like Twitter, Instagram, and SnapChat. It was suspected that as older users began setting up accounts, teens sought a platform where they could hang out online with their friends without their parents seeing everything on their feed. This conclusion the led the anthropologist on the research team, Daniel Miller a professor of material culture of University College London to pronounce Facebook as “dead and buried” to the Millennial generation.
Companies often start out on social media confused and even a little overwhelmed. They’re looking at Facebook, Twitter, Pinterest, Instagram, Houzz, SnapChat, Tumblr and the list just keeps growing. How do you keep up with all these accounts and still get other work accomplished?