We’ve finally adjusted to marketing to millennials, and it’s time to prepare for another switch, marketing to Gen Z. ...
One of the first budget items to be slashed in a recession is marketing. By preparing your marketing strategy to withstand an economic slowdown, you can continue reaching your existing customers and new customers while your competitors fade into the background. Not only will these...
Facebook continues to be the number one social media app in the world in 2020 and we don't see that changing anytime soon but Facebook definitely isn't the only platform your target audience is using in the new decade. As video and visual content, in...
Since its inception on Instagram in the spring of 2016, Instagram and Facebook Stories have become one of the most favored ways to post on social media for personal and business users alike. At first, the only posts available for Stories were images or short...
2020 and a new decade is upon us and we couldn’t be more excited about the future of digital marketing as we enter the Roaring Twenties 2.0. The 2010s was a revolutionary decade for all things digital and today’s marketing techniques have evolved in ways...
And anyone who’s studied Facebook’s algorithm at all knows boring equals low reach. So each month we punch up the fun factor of our client's social media with memes and gifs. ...
The sheer number of social and digital channels available is overwhelming to digital marketers at times mush less CEOs and SMBs whose daily duties include tasks beyond social media....
Why do so many vloggers film videos on their car? And could a driver’s seat video be a good addition to your video marketing plan?...
Some Popeye's and Chick-Fil-A locations took their Twitter war to the street...
Google “best times to post on social media” and you’ll find a plethora of answers. (Our personal favorite comes from Sprout Social which breaks it down by industry.)...