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Six Reasons to Add Email Marketing to Your 2022 Marketing Strategy

Six Reasons to Add Email Marketing to Your 2022 Marketing Strategy

by Telina Knight | Feb 8, 2022 | brand marketing, Digital Marketing, Email Marketing

Today it seems like there’s a new way to market your brand every time you turn a corner. And while there are plenty of reasons to get excited about the Metaverse or to jump onboard the TikTok train, sometimes the best methods are the tried and true. That’s why we’re...
How Marketers Can Prepare for the Metaverse

How Marketers Can Prepare for the Metaverse

by Telina Knight | Jan 31, 2022 | brand marketing, Digital Marketing, Facebook, Metaverse

When Facebook announced its rebrand along with a new name, Meta, the social media giant introduced us to something only a few niche communities knew about–the Metaverse.  We first wrote about the Metaverse here and since then, our understanding of it has become...
YouTube Ad Targeting Options That Help Expand Your Reach

YouTube Ad Targeting Options That Help Expand Your Reach

by Telina Knight | Dec 15, 2021 | brand marketing, Digital Marketing, Social Media Ads, YouTube

So you’re ready to start advertising on YouTube. Don’t know where to start creating target audiences for YouTube? Today’s blog is just for you. Let’s take a look at three YouTube ad targeting options that will help expand your reach. Target Audiences by a YouTube...
The Secret to Growing Your Business

The Secret to Growing Your Business

by Caty Crawford | Dec 9, 2021 | Digital Marketing, Social Media

Want to know how to grow your business? Increase your social media presence! By increasing your social media presence, you are connecting with potential customers while also building better relationships with current consumers. Building your social media presence...
How to Create a TikTok Business Account

How to Create a TikTok Business Account

by Caty Crawford | Dec 8, 2021 | Digital Marketing, Social Media, Social Media Marketing, video marketing

TikTok is taking over the marketing world. With the opportunity to go viral at any moment, and the chance to place paid advertisements for your target audience to see, TikTok adds a plethora of excitement and creativity to any marketing strategy.  TikTok is important...
5 Metrics You Should be Tracking on Facebook Ads Reporting

5 Metrics You Should be Tracking on Facebook Ads Reporting

by Caty Crawford | Nov 12, 2021 | brand marketing, Digital Marketing, Facebook Ads, Social Media Ads

Facebook’s reporting platform tracks just about any metric you can imagine for marketers to analyze and dissect. But, which metrics do you take the time to look at in the plethora of options? And why do you even need to see how the ad performed?  Let’s start with the...
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