And as we round the corner into 2021, we’re all a little gun-shy of making sweeping plans for the new year. So what does a non profit social media strategy in a post-COVID world look like?...
Blog
Blog, Facebook, Facebook Ads, Instagram, Instagram Ads, Social Media, Social Media Ads, Social Media Marketing / 14.12.2020
3 Ways to Refresh Your Facebook/Instagram Ad Target Audience
Facebook/Instagram ads remain one of the most powerful digital marketing tools available but if your efforts feel a bit stale with your current target audience, it’s time for an update. Check out our three best ways to refresh your Facebook/Instagram ad audience. Custom Audiences Creating audiences based...
We all know it. Reactivating previous dental patients is more cost-effective than recruiting new patients. ...
Social media contests are an excellent opportunity to increase engagement and gain new followers. In today’s blog, we’re sharing our favorite ideas for social media contests that are guaranteed to bring results. Like/Comment/Share/Retweet/Tag Contests Sometimes what’s tried-and-true is still the simplest and most effective strategy. This contest...
Blog, Social Media Marketing / 23.11.2020
Beyond Vanity Metrics: Creating Strategic, Measurable Impact Using Social Media
Let’s look at some of the most common social media goals, why they are important, and how you can measure them effectively....
Art, B2B Websites, Blog / 19.11.2020
Website Image Best Practices
Website images tell your company’s story in vivid, emotional ways words can never match. Like everything else involved in website design, images have their own set of best practices and strategies. First, start with high quality images, either custom shot for you by a professional...
Digital marketing encompasses a lot of ground and even more technical terms. We work hard to ensure you understand which type of digital advertising works best for your audience and your goals. As a digital marketing agency, we consider the pros and cons of social...
Blog, Social Media, Social Media Marketing, website help / 19.10.2020
A Quick Lesson on Retargeting on LinkedIn
Retargeting can be a powerful tool when it comes to growing your target market. What is retargeting? Retargeting is a paid ad method that targets people who have visited your site after they leave your site. This method allows you to reach the 97% of...
B2B Websites, Blog / 13.10.2020
Website Templates Vs. Custom Website Design
When you’re ready to build or redesign your company’s website, you’ll often start with one decision: do I use website templates or custom website design?...
Blog, Facebook, Pinterest, Social Media, Social Media Marketing / 12.10.2020
The Social Media Apps That Will Still Be Relevant in 2021
I recently overheard a conversation between a group of friends about their use of the social app Snapchat. All of them were in agreement that they no longer used the Snapchat stories feature but now only used the app to chat and share photos with...