Blog

Blog, Non-Profits, Social Media, Social Media Marketing, Uncategorized / 09.04.2015

Social Media and Non-profitsIt’s happened. Your nonprofit's board of directors asked you about using social media for your non-profit. Now it’s up to you and your staff to figure out which social networks to use, when to post, and what to post.

You can find a ton of flashy infographics with conflicting information on when to post and what social media networks to use, but how do you really choose? We’ve walked other non-profits through the same questions and today we’re sharing our insights with you.

Blog, Non-Profits, Social Media Marketing, Uncategorized / 26.03.2015

17250935_s_light_bulb_ideas_blog_graphicYour non-profit’s budget likely includes a large chunk of funds focused on providing services directly to the people you want to help. Your mission and the hearts of your volunteers and donors are focused on this group. But how do you make sure the people who need your services know you are available to help? How do you attract new donors and volunteers who, like you, want to give back?
Non-profits, just like all businesses, have a huge selection of advertising and marketing opportunities. How do you know the best way to advertise your non-profit?
B2B, Blog, Business, Marketing Ideas, Uncategorized / 08.03.2015

Momentum Consulting, an inbound marketing Mississippi agency, at their ribbon cutting

Seven years ago I gave it up. The search for the perfect job, the interviewing, the resume writing--the job I wanted wasn’t out there, so I created it. April marks the seventh anniversary of Momentum Consulting. It’s been a fun and at times wild ride these last seven years. Marketing and advertising was starting to shift as I started a company aimed at helping other small businesses, particularly Mississippi businesses, grow through marketing and advertising.

We’ve shifted our company from traditional advertising to primarily social media, online and inbound marketing because we’ve found a niche with inbound marketing in Mississippi and other rural states. While we’ve learned a lot about advertising and marketing in those areas, I’ve also learned a lot about business in general.

B2B, B2B Websites, Blog, Mississippi Business, SEO, Uncategorized / 26.01.2015

We've had two months to get ready for Google's change in its search algorithm to benefit sites that are mobile-friendly but are we really ready? We're reviewing all our clients' sites this week because while all should be mobile-friendly already, sometimes technical glitches happen and we want to make sure our clients' sites are ready. Just in case you haven't heard the chatter, Google announced at the end of February it would change its algorithms as of April 21, 2015, to benefit sites that are mobile-friendly. Specifically, that means, mobile-friendly sites will receive higher placement in search results compared to sites that are not mobile-friendly.