by Hilary Hamblin | Nov 18, 2021 | Blog, Marketing Ideas, website help
Website content requires time or money to hire someone else to create the content. If you’ve invested either of those in your website, you’re expecting your content to drive results. But what if it’s not? What if your website content isn’t driving conversions?...
by Caty Crawford | Oct 8, 2021 | Blog, SEO, Social Media Marketing
Many people use the terms SEO and social media marketing interchangeably. While both deserve space in your digital marketing strategy, the differences and how they affect your marketing merit some discussion. Before we dive into the differences, let’s define what SEO...
by Hilary Hamblin | Jul 21, 2021 | Blog, Facebook Ads
Whether you’ve been running Facebook ads for years or you’re launching your first ads, you need a Facebook ads strategy to make the most of your investment. Organic social media reach and engagement are in the garbage. Your page with eight thousand followers reaches...
by Hilary Hamblin | Jul 14, 2021 | Blog, Digital Marketing
The fun part of digital marketing is brainstorming strategy, writing engaging copy, and creating beautiful graphics then launching a new campaign into the world. It’s what makes me want to come to work every day. But digital marketing isn’t just about the specific...
by Caty Crawford | Jul 8, 2021 | Blog, Instagram
It can be easy to look over Instagram when other social media giants like Facebook and Twitter exist. However, Instagram is just as important to your brand as other social networks. Over one billion people use Instagram every month, so your audience is there. They are...
by Caty Crawford | Jul 8, 2021 | Blog, Facebook Ads, Instagram Ads, Social Media Ads
Facebook was founded in 2004 by Mark Zuckerberg and his fellow roommates, while Instagram was founded in 2010 by Kevin Systrom and Mike Krieger. Though the beginnings of the two networks were 6 years apart, both had the same goal of bringing people together. Since the...
