by Telina Knight | Dec 15, 2021 | brand marketing, Digital Marketing, Social Media Ads, YouTube
So you’re ready to start advertising on YouTube. Don’t know where to start creating target audiences for YouTube? Today’s blog is just for you. Let’s take a look at three YouTube ad targeting options that will help expand your reach. Target Audiences by a YouTube...
by Telina Knight | Dec 13, 2021 | brand marketing, branding, Facebook, Meta, Social Media
Several weeks ago, I read a headline that made me laugh out loud because I thought it was satire. The headline read “Facebook Changes Its Name to Meta.” But a few days later, Mark Zuckerberg confirmed the rumor that Facebook was changing its name. Then, that strange...
by Telina Knight | Nov 30, 2021 | Facebook, Social Media, Social Media Marketing
In today’s blog, we’re learning how to test organic posts on Facebook using their new split test tool. If you run ads regularly on Facebook, you’ve probably used the app’s split test tool to determine which ads performed better. Now, that tool is available for testing...
by Telina Knight | Nov 30, 2021 | brand marketing, branding, community branding, podcast
Tired of using the same old platforms for your digital marketing strategy? Try something not everyone else is doing–a podcast! An engaging and successful podcast helps you capture your audience’s full attention and allows you to stand out in your industry. Why...
by Telina Knight | Sep 27, 2021 | podcast
A podcast is defined as an episodic series of spoken word digital audio files that the listener can download or stream on a personal listening device. Today, more than 50 percent of Americans listen to podcasts, according to research by Oberlo. Honestly, I expected...
